Rakhi Apparels

Rakhi Apparels is born from a singular conviction, to be the custodian of authentic Chikankari. Our purpose is to nurture this millennia-old craft, to honor the profound dignity of its artisans, and to create timeless garments that resonate with the spirit of every season, mood, and occasion. We bring to you not merely apparel, but a constructive resonance of heritage and avant-garde design, where every thread tells a story of artistry honed across generations.

Growing up in the culturally rich city of Lucknow, the art of Chikankari was the very fabric of my world. The delicate dance of the needle, the sublime intricacy of the motifs, and the silent histories embedded in each stitch became an indelible part of my own identity. My early career was a whirlwind tour through the fast-paced corridors of high fashion, yet it was during the quiet, humbling moments of new motherhood that my true calling became clear. It was a realization that I must nurture this craft—this scent of Avadhi pride, this connection to my roots—with the same unwavering resolve I held for my family. A gentle nudge from my mother and the steadfast support of my family set in motion the mission that is now Rakhi Apparels.

Our vision is one of creative evolution. We are dedicated to breathing new life into this age-old art form by fusing its traditional soul with a contemporary, innovative sensibility. We believe that true empowerment lies in wearing one's heritage, and our garments are designed to bestow that very feeling upon every individual who wears them.

However, Rakhi Apparels transcends fashion. It is an ethical commitment to our community of kaarigars—the immensely talented artisans, predominantly women from rural Lucknow, who are the lifeblood of this craft. They do not simply execute a design; they pour their spirit and the accumulated wisdom of their lineage into every piece. When you choose a Rakhi Apparels creation, you are not just acquiring a garment; you are embracing a narrative of resilience, creativity, and profound human artistry.

In a marketplace saturated with machine-made imitations, our stand is unequivocal. We refuse to compromise on authenticity. Our Chikankari is a testament to the magical-enigmatic human hand, a celebration of the perfection blended with minute irregularities that make each piece a unique masterpiece. This commitment, naturally, is reflected in our valuation—a fair price that honors the integrity of the labor, the sanctity of the heritage, and the spirit of artisans soul’s poured into every single thread.

Join us in cultivating a marketplace where authenticity is cherished. Let us, together, wear our heritage with pride, knowing that we are sustaining not just a brand, but an entire ecosystem of artistry and empowerment. With each Chikankari masterpiece, we stitch a more beautiful and equitable tapestry of tradition and progress.